While the goals may be bold, we were determined to bring the world one step closer to ending poverty, hunger, and inequality worldwide. The Sustainable Development Goals (SDGs), or Global Goals, are known for their ambitious agendas – each agreed upon by 193 countries in September 2015 at the United Nations.
United Nations
2020 Global Goals
Gilette Venus
#HerShotxVenus Social Campaign
The female perspective is missing from the marketing industry–less than 7% of commercial directors are women. Venus has given a platform to 10 female directors to create commercials with a woman’s point of view. This video was developed by our creative director in collaboration with Gillette Venus for the #HerShotxVenus campaign. We think that when women take ownership of their talents and make meaningful work, it can impact the creative world in a big way.
La Strada
Safe Internet for Kids
La Strada is a well-known, international non-governmental organization that operates in many European countries. They tasked us with creating an educational video to guide parents about how to make the Internet space a safer place for their children. The project was delivered from A to Z in 6 weeks. We used pastel colors and special visual effects to create a family friendly and warm atmosphere for the entire video. Ultimately, the video was distributed on social media and was used during in-school training sessions.
Pride Month
Social Video
This year is the 50th anniversary of the Stonewall Riots — the key event that sparked the beginning of the LGBT Rights movement. As we celebrate the 2019 Pride season, we wanted to share what “pride” means to us by creating a short piece in our preferred medium.
CASMED
Elderly Care
The Center for Social and Medical Home Assistance (CASMED) is a non- governmental organization supported by the Red Cross. Our role was to provide an overview of the organization and its associated programs. In this video, we explained the core values of their aging and health project and the importance of cultivating age-friendly communities. We accomplished this by using a hook in the opening that prevented social media users from scrolling, and helped sustain their curiosity to watch the video through to the end.
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