0% Lemons

We teamed up with LËLOI Canada and director Raphael Vangelis to bring 0% Lemons to life in New York City.

For this project, we led the entire NYC production, managing permits, locations, crew, logistics, and on-the-ground execution. Over two intense shooting days, we filmed across eight locations throughout the city, coordinating every moving piece to keep the production running smoothly.

Shooting in the city

Filming in New York always comes with its challenges, and this project was no exception. Tight schedules, multiple company moves, and complex logistics required careful planning, quick decision-making, and a dedicated team behind the scenes. From pre-production through the final shoot day, we worked closely with the creative team to ensure their vision could be executed without compromise.

Impossible made effortless

Projects like 0% Lemons are a reminder of what we love most about production: bringing ambitious ideas to life and making the impossible feel effortless.