Inspired by a whimsical, Willy Wonka-style vibe, we created a world where pastries float, cakes come to life, and the bakery feels like a place straight out of a dream. Everything was designed to pull people in, making the treats feel almost too real to resist.

Buddy’s energy is impossible to script. While we had a plan, his natural charisma brought unexpected moments that had to be matched in post. Every floating pastry, every animated detail had to feel like it was reacting to him in real-time. The challenge was to keep the magic alive while making sure everything moved seamlessly with his gestures.

When the world of beauty and tech collide, magic happens. That’s exactly what we set out to achieve when we partnered with SkinCode brand for their latest product release – SkinCode Exclusive Cellular Perfect Skin Capsules.

For the Carlo’s Bakery storefront, we adapted the visuals to fit a super narrow LED screen above the entrance. The solution? Resizing and reworking key elements so the magic still hit just right, catching eyes in the middle of one of the busiest spots on the planet.

The focus of the campaign was to romanticize the serum hidden in the SkinCode capsule. Our challenge was to shape the world around the capsule, picturing a brand-new, colorful journey carefully condensed into a commercial.

When the world of beauty and tech collide, magic happens. That’s exactly what we set out to achieve when we partnered with SkinCode brand for their latest product release – SkinCode Exclusive Cellular Perfect Skin Capsules.

Filming Buddy on a green screen gave us full control, letting us build a world where physics takes a backseat. The floating pastries, the dream-like environment—everything was carefully placed to blend CGI and live action into one smooth, immersive experience.

Carlo’s Bakery now has a visual treat that grabs attention inside and out, mixing real and surreal to turn everyday desserts into a full-on spectacle.